First Line’s online makeover more than just a looker

first line siteFirst Line has relaunched its website to provide users with “an easy to use multifunction platform”.

Two new additions are a toolbox, containing technical information and marketing material and a webcat, with technical drawings to aid parts identification.

Marketing coordinator James Hall said: “We believe the site is a significant step forward in aftermarket communication.

“It manages to combine content with usability, which means that a huge information resource is hosted on a site that is easy to access and exceptionally well laid out.”

This post was written by:

- who has written 256 posts on CAT Magazine.

Emma has been CAT's editor since January 2008. There isn't much she doesn't know about the aftermarket - and her favourite topic is definitely BER!

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