HEADLINE NEWS: ACDELCO EMBRACES DIGITAL OPPORTUNITIES

The new website is designed to be more fluid for customers

The new website is designed to be more fluid for customers

ACDelco has overhauled the looks and features of both its UK and EU websites in order to improve customer interactions and overall fluidity.

As well as showcasing the company’s new e-catalogue, the website is designed to follow the logical progression of thought for customers.

Support information and advice for many of the company’s products is also present, as is a detailed history of ACDelco and an insight into the company heritage.

Distributors using the site will find themselves able to access their own password protected area, utilising the company’s online parts ordering system. This online system allows distributors to access a number of online functions 24 hours a day. The site also gives distributors a chance to download the latest ACDelco catalogue.

General manager Lee Quinney commented: “The new look site represents a quantum leap forward, and in executing its delivery we have tried to make it both an interesting and resourceful place to be. We are confident that we have got the balance right between the level of content and the manner in which the information is presented and accessible.”

You can access the new look website here.

This post was written by:

- who has written 295 posts on CAT Magazine.

CAT magazine's in-house reporter and self-confessed petrol head

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