Imperial Automotive launches cool website

The site showcases over 13,000 parts

The site showcases over 13,000 parts

Imperial Automotive has launched a new website to promote its cooling range

The website will showcase the new range of over 13,000 cooling parts. It can be found at

The alternative crash parts supplier hopes the website will open up new business opportunities in both the trade and retail sectors. The new cooling range covers replacement parts for over 105,000 different models.

Imperial says its parts are all manufactured to strict quality standards. Marketing Manager Simon Stringer said: “We’re always looking for ways we can improve our range, and with so many cooling parts now available to us, the logical answer was to develop a website dedicated to these specialist parts.

“Trade customers can continue to enjoy next day delivery, no minimum order value and now an easier way to search, shop and order the right cooling part for any vehicle.”

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CAT magazine's in-house reporter and self-confessed petrol head

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