Tag Archive | "total"

ELF BACK ON THE SHELF

Tags: , , , ,

ELF BACK ON THE SHELF


Lube maker Total has reintroduced the Elf brand to coincide with the latter’s 50th anniversary.

The oil firm will introduce a new line up, known as the ‘Sporti’ range comprising of six lubricants in a range of popular viscosities and with various OEM approvals. The product is now available in 208-litre barrels and 20-litre packs. Five litre and one litre refill packs will follow shortly.

Aimed at the mid-market, the maker says that the newcomers will all be blended with high-quality base oils and raw materials, though they will not have the so-called ‘Age Resistance’ additive technology used in the range-topping Total Quartz line.

Posted in Factor & Supplier News, Garage News, News, Retailer NewsComments (0)

TOTAL LUBRICANTS CO-BRAND GROUPAUTO MEMBER’S VANS

Tags: , , , ,

TOTAL LUBRICANTS CO-BRAND GROUPAUTO MEMBER’S VANS


Leicestershire based multi-site factor All Vehicle Parts received delivery of a new dual branded Peugeot Partner at the Auto Care Show in Cardiff last Friday.

The van contains the graphics of Total Lubricants, a brand recently taken up by GroupAuto and a new key supplier All Vehicle Parts. A new strategy across the buying group’s members is to have a single brand take up 50 percent of panel space on the vehicle, with the remainder used for the factor and GAU’s logos.

Lee Dunkley, Sales & Operations Manager explained: “Previously, most factors, including us, would have vans branded in our own scheme with a few supplier logos on them. However the logos seem to get lost in the layout and did not add any benefit, so we felt we needed to change this and not to let our biggest advertising asset go to waste”.

Explaining the switch to Total, Dunkley said: “We had been a Millers Oils distributor for a considerable amount of time with great success, so when Millers decided that they did not want to be a GroupAuto approved supplier it caused a great deal of anxiety initially.”

“We were approached by numerous oil suppliers and we had to make a decision on who would be our supplier for the considerable future, as the days are gone of stocking a dozen different oil brands”

“Some suppliers also quoted that an oil is approved but couldn’t provide any proof of that being the case, whereas with Total if an oil is approved, a signed, dated certificate from the vehicle manufacturer which also contains an expiry date is available for us to give to our customers for further piece of mind.”

Posted in Factor & Supplier News, Latest News, News, UncategorisedComments (0)

GROUPAUTO SHOW NEWS: TOTAL JOINS BUYING GROUP

Tags: , , ,

GROUPAUTO SHOW NEWS: TOTAL JOINS BUYING GROUP


Lubricant manufacturer TOTAL has joined Groupauto (GAU) and United Aftermarket Network (UAN) as an approved supplier.

The agreement means that members of the buying groups will benefit from the support and services offered by the lubricant firm.

Jim Gross, Supplier Manager UK Trading Group at GAU and UAN said: “TOTAL’s OEM expertise and motorsport pedigree, with the likes of the Red Bull F1 team, the World Rally Championships and Aston Martin Racing has resulted in a great deal of innovation, which is clear to see in their high product quality lubricants. Added to this is the reliability of UK manufacturing, which is very important to motor factors who want the best for their customers.”total

The brand officially launched to the buying group’s members last Friday, October 7 at the GAU Trade Show, held in the Exhibition Centre, Liverpool.

Posted in Factor & Supplier News, Latest News, latest news, News, Retailer NewsComments (0)

Advertisement
  • What do connected cars have in store for the aftermarket?
  • Battery Store: What are suppliers planning this winter?
  • Suspension, spark plug and charger plants visited

more info

    • 'Electric vehicles will disrupt the aftermarket as we know it' Agree?

      View Results

      Loading ... Loading ...
    • Popular
    • Latest
    • Comments
    • Tags
    • Subscribe