Britain’s in the slow lane when thinking of road safety

by

Picture 1

Fleet operators and private new car buyers are some of the slowest in Europe to adopt new eSafety technologies, a new survey has warned.

The research, which surveyed drivers and operators across 10 EU countrues found that Britain is among the slowest to adopt new safety technology. The research coincides with the launch of the eSafety challenge in Vienna.

The Driving for Better Business campaign, which is managed by RoadSafe, is urging employers to think about how their company vehicles are equipped when it comes to safety.

Although on a European level awareness levels of eSafety technologies has increased by around 10 percent since a similar survey two years ago, experts are concerned that the technologies aren’t more widely accepted.

eSafety refers to the host of devices and technology available in modern cars to reduce the risks of motoring. They include enhancements such as Electronic Stability Control, which is due to become compulsory on new cars from 2012.

Experts think that eSafety technologies have the capacity to save 4,000 lives and 10,000 injuries across Europe.

Here in the UK, the department for transport has said that vehicles equipped with ESC are 25 percent less likely to be involved in an accident than those that aren’t.

Adrian Walsh, director of RoadSafe said: “The study shows that familiarity with these life-saving technologies is on the rise but Europe’s car buyers are still not purchasing eSafety systems in sufficient numbers. Thousands more lives could be saved and injuries avoided if these systems were more widely used.”

Published by Darrenmoss

CAT magazine's in-house reporter and self-confessed petrol head

SWITCH TO EV ‘DRIVEN BY POLITICAL OBJECTIVES’ – MAHLE BOSS

Company to spend R&D budget on various drivetrains, not just EV

Read More

BREAKING: AUTOMECHANIKA BIRMINGHAM 2021 OFF

Event will now take place in 2022

Read More

POWER TAKE-OVER: MOUNTUNE ACQUIRED BY ORIGINAL FOUNDER

Essex-based performance and tuning firm acquired by David Mountain and consortium of investors

Read More

FORD TO OPEN NEW QUICK LANE IN GORTON

VM owned all-makes service centre expands into new branch

Read More

RETURNS SERVICE FOR IAAF MEMBERS

IAAF members will now be able to return goods by using the new TecAlliance Warranty and Returns service.  Accessible via the IAAF website, members of the federation will be able to easily register and navigate […]

Read More

Go to comments

Your email address will not be published. Required fields are marked *