Comma launches training programme for distributors

by

New-PMO-Voltec-and-PRO-NRG-productsLubricant manufacturer Comma has launched a range of training programmes and tools for distributors and factors.

It has published an eight page Distributor Training overview brochure, which includes online narrated training modules, face-to-face training with Cosan sales people and technical trainers, and regular Tech Talk email bulletins.

The training programme has been designed to support businesses looking to upsell to premium brands and their marketing and communication plans. There are also modules exploring more technical aspects of vehicle lubricants, such as the various grades of engine oil, coolant, brake fluid and transmission oil.

Mike Bewsey, Sales and Marketing Director at Comma, said: “We’ve pinpointed a real demand for distributor training support in today’s aftermarket. In the last decade or so, vehicle manufacturers’ technical requirements have transformed, so it is no longer enough for customer-facing personnel simply to know the technical product basics.

“Comma brand training is designed to give them a high level of understanding and competence in all aspects of their business. These training presentations will equip individual users with the knowledge and confidence to help them reach their full selling and customer service potential.”

ECP BOSS WARNS OF BLOCK EXEMPTION ‘EXISTENTIAL THREAT’

Andy Hamilton rails against VM ‘mini monopolies’ and demands that the UK government and the CMA take action in face of ‘abuse’ of the rules

Read More

PRA BOSS CALLS FOR FORECOURT ‘PINGDEMIC’ EXCLUSION

‘Forecourt workers are essential and should be exempt from self-isolation requirements if fully vaccinated’, say PRA

Read More

YORKSHIRE EXHAUST SPECIALISTS SAY ‘YES’ TO AAG BUYOUT

Leeds-based firm had been a UAN member and employed over 60 people

Read More

NEW TRADE COALITION FORMED TO FIGHT BLOCK EXEMPTION THREAT

AFCAR comprises of bosses from four major UK trade bodies

Read More

HALFORDS TO HIRE 700 TECHNICIANS

Chain hiring following a busy year for vehicle mobile servicing and pedal cycles

Read More

Join the debate

1 Comment

Your email address will not be published. Required fields are marked *