IAAF TO ADDRESS THE ISSUE OF ONLINE MARKETPLACES

The IAAF is to hold a webinar where it will discuss one of the most sensitive topics for retailers – namely, if selling through online marketplaces such as eBay is a good idea or not.

The briefing, on May 25 will also look at how such marketplaces help its members be more resilient in the long term and grow incremental revenues, while maintaining strong distribution channel relationships.

READ: PETER SCHOFIELD: END OF THE LINE FOR TRADITIONAL RETAIL?

Andrew Rowson, founder and CEO of E-Motive, will introduce ecommerce, online marketplaces and the importance of a consumer mindset, data quality and brand protection in non-face-to-face sales and distribution channels.

Mike Smallbone

 

Mike Smallbone, head of membership development at IAAF, commented: “Even as restrictions are now easing in the UK, we’re delighted to continue connecting and engaging with professionals in the industry through regular virtual events that are effective and convenient for our members.

“The pandemic has accelerated the move into online selling channels and the ‘digital’ share of the pie will only increase over time. Our latest Industry Briefing Bitesize session will feature insights and guidance from our member E-Motive on eBay, the most important online marketplace for the aftermarket.”

 

Published by GregWhitaker

Editor of CAT Magazine and an experienced motoring journalist

NEW HOME FOR ABSOLUTE ALIGNMENT

Firm moves to new, larger Aldershot HQ

Read More

AXALTA COMPLETES U-POL ACQUISITION

Deal for body consumables company valued at $590m

Read More

CAZOO ACQUIRES SMH, DOUBLING REFURB CAPACITY

£70m deal vastly expands the retail start-ups preparation and logistics capability

Read More

AUTOMECHANIKA DIGITAL PLUS HAPPENING NOW

Automechanika Frankfurt is underway in a limited physical form at the Messe Frankfurt showground as well as online through a ‘Digital Plus’ form, a combination known as a ‘hybrid’ event. READ: AUTOMECHANIKA B’HAM TO HOLD 2022 […]

Read More

SUPPLIER NEWS: APEC BLACK IN AT PARTS IN MOTION

Bristol-based supplier’s premium brand now in at online retailer

Read More

Go to comments

Your email address will not be published. Required fields are marked *