SUPPLIER UPDATE: FRAM IN AT MIDWEST AND MONMORE

Ferrari 458 outside Midwest ahead of its garage tour

Arnold Clark group factors Midwest and Monmore Auto Parts have signed a deal to supply Sogefi-made Fram branded oil, air, cabin and fuel filters.

As part of a promotional campaign, the motor factors visited a number of local garages in the Ferrari 458 Italia – complete with Fram branding – to raise awareness that they now stock the products, all while following social distancing guidelines.

READ: BREXIT: ARNOLD CLARK GROUP FACTORS TO INCREASE STOCKHOLDING

Craig McCracken, Group Factor Manager for Midwest and Monmore Auto Parts said: “The motor factor teams and Fram representatives have worked tirelessly to launch the brand in the local area. During such a difficult time, the eye-catching launch involving the Ferrari provided some much-needed light relief for independent garages, while at the same time familiarising themselves with the latest market leading brand available from us.”

Published by GregWhitaker

Editor of CAT Magazine and an experienced motoring journalist

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