TOTAL RENEWS FIVE-YEAR KIA DEAL

Total Lubricants has renewed its strategic partnership agreement with vehicle manufacturer Kia.

For the next five years, Total will remain the Korean VM’s preferred aftermarket lube supplier for its vehicles. Total branded oils will continue to be available in Kia dealerships in 180 countries, which includes the UK.

Kia and Total will also develop joint marketing service programs aimed at increasing Kia dealers’ profitability, customer retention and customer satisfaction.

 

The deal was signed between Steven Yoon, Vice President, Overseas Service Division at Kia Motors Corp. (left) and Pierre Duhot, General Manager, Automotive Division at Total

Published by GregWhitaker

Editor of CAT Magazine and an experienced motoring journalist

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