This winter hasn’t yet turned out to be the white blizzard some expected it to be. I say yet, because January and February are traditionally our coldest months, so the snow and ice could still cause serious problems.
However, the upside is that those problems could mean extra work for your business. Batteries, brakes and bodywork could all potentially bring in more profits for your workshop, if you know how to market your services to customers.
If you’ve been listening to what CAT’s knowhow contributors have been saying over the past few months you’ll know the value a little change can bring. Whether it’s brushing up on your employment law, taking on a new member of staff, offering an extra service to your customers or even just giving the exterior of your premises a new lease of life. It all helps to build your business.
2013 has the potential to be a big year for the aftermarket – technology will continue to evolve at a terrifying pace and at the highest levels of the industry mergers, buyouts, sales and consolidations will, I’m sure, give us plenty to talk about.
Rest assured that CAT will be there for every twist and turn.
Happy New Year from the CAT team – let’s make it a good one.