Tag Archive | "Volkswagen"

TPS OPENS NEW CENTRES

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TPS OPENS NEW CENTRES


TPS Bolton branch

Volkswagen Group Genuine Parts supplier TPS has expanded its network with the addition of a new distribution hub in Bolton and Watford.

The move comes as part of the firm’s growth strategy to reach more customers within these respective regions.

The Bolton branch comprises of a 5,400 sq ft facility, housing eight staff, two vans with four drivers delivering within a 25 minute radius of the centre.

Matthew Sheldon, Bolton TPS Centre Manager, said: “The new Bolton centre has made a huge difference as we can now reach a lot more customers than before and that gives us a great opportunity to grow the business. “He added: “In previously servicing the region from our Oldham site we would experience difficulties getting across the M60 but the new location overcomes that obstacle and enables us to provide a much faster and on demand service.”

Meanwhile, the Watford premises contains a  5,000 sq ft warehouse, consisting of 5,000 product lines of stock and 18 employees headed by its TPS Centre Manager Sean Willis.

Speaking of the new site, Willis said: “We have only been open since January but we have already got off to a really strong start and are currently servicing around a 165 strong customer base.

“We have been able to create a good territory, right in the middle of the area we service with a lot of improvements including increased stock holding capacity and better speed of delivery. It’s been a positive start but the proof in the pudding will be in the eating as we look to grow our customer base and take the business forward.”

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CLUBBING WITH THE TRADE

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CLUBBING WITH THE TRADE


Mitch Cameron shows us around a relocated TPS Branch in Slough.

New logo on signage

You have probably noticed the quiet growth of trade clubs over the past decade. At first, these were a way for the VMs to get the independent garages that wouldn’t normally consider queuing at a franchise’s parts counter to use genuine parts.

The idea worked, and today some of the clubs are as busy, and as lean and sales-focussed, as any branch of an all-makes factor chain.

Take TPS for example. Launched 11 years ago the trade counter started its first month with four branches selling mostly dealer-only parts and bodyshop supplies. Today, it has a nationwide network of 75 centres and has recently been through a programme of modernisation and rebranding.

To find out what these changes mean in practical terms, we’ve headed west to the Berkshire town of Slough to have a look at a branch that has recently relocated to a more modern site.

When we arrive at the allotted (and very precise) time of 11.15, the first thing to notice is the large signs across the driveway. “We were one of the first to receive the new branding” said Branch Manager Mitch Cameron, adding that the new silver logo (TPS originally stood for Trade Parts Specialists, but now has no official designation) looks very professional when combined with the new corporate colour scheme.

The new look continues inside the building, as staff are wearing a redesigned uniform that matches the silver logo. Customers, according to Cameron, appreciate all of these tweaks. “We hear a lot from the front counter that it is a pleasant place to get parts from” he said.

Actually, a partition screen between the counter and the telesales floor has a dual role as on the reverse it has a large sales board, filled with targets broken down in ways that no doubt makes sense to the nine people rattling the phones.

FIGURES
While the board of figures doesn’t mean a lot to us, it is clearly very important to Cameron and the team as monthly targets are broken down into weekly, daily and even hourly productivity goals. Like most factor branches, there is a morning rush, which finishes just after 11 (hence the time we were given to arrive) followed be a spike in activity in the early afternoon, mostly from garages who want to make sure their parts are ordered ahead of a vehicle arriving first thing in the morning.

Part of the programme of branch modernisation is a phone system that will be able to monitor call volumes, lengths, number of outgoing and incoming and so on. “When we get it, it will give us a much better handle on what the peaks are during the day” explained Cameron, adding that, in common with the practice at most factors, each operator has their own list of ‘regular’ clients that they build up a relationship with and a few customers can be in touch with the branch ‘seven or eight times a day’. One of the team is a bodyshop specialist, so he deals with the panel beaters around the town.

9,000 items including many crash repair parts

Another relatively new system is a ‘gap analysis’ tool, something many readers in factors may well be familiar with. Simply put, it looks at what customers have been purchasing alongside what they haven’t been. For example, a customer might buy many sets of brake pads from the factor, but never any hydraulic fluid. The tool can pick things like this out and the sales rep can then find out why, and see if there is an offer that will persuade the garage owner to change their buying habits.

VAN FLEET
The branch’s fleet also deserves a mention. There are 11 vans, which is not untypical for a branch of this size. However, the branch has also acquired a small hatchback car (a VW of course) that has been converted to carry a small amount of stock and be used for client visits. “The idea of that is we have some part time drivers in the morning to cover the busy period. In the afternoon when it is a little quieter, we can send some of the telesales guys out so they can meet their customers face to face” explained Cameron. “This is something we’re building on, that we hadn’t been doing particularly before”. It has been said many times before, but there is never any substitute in the aftermarket for getting out and shaking hands with people.

The factor’s fleet also boasts a motor scooter for local runs. Traffic in the area immediately around the industrial estate can be pretty gnarly first thing in the morning and the bike is just the thing for small deliveries.

Some 9,000 lines are kept in the stockroom. Brake parts, oil and filters are the fastest moving lines as you might expect, although around 15 percent of stock holding relates to crash repair and body refinish (On our visit, the side panel for a Caddy van was waiting to be delivered to a customer). As you’d expect, TPS delivers many OE parts from the parent company, but in a move to compete with others it also has a second-tier line called ‘FourPlus’, which as the name implies are parts for vehicles old enough to be out of the warranty period. All products in the range come with a two-year guarantee and meet the VM’s quality assurance standards.

The phones start to get busy again as the afternoon rush begins, so its time for us to leave. However, if you are in Slough and you notice that there are a lot of Volkswagen Group cars on the road, now you’ll know how they stay there.

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AIMING FOR PERFECTION

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AIMING FOR PERFECTION


PROMOTION ARTICLE ON BEHALF OF AISIN GROUP

Aisin braking portfolio

The Aisin group is a diversified global conglomerate with special expertise in materials processing, precision engineering and manufacturing technologies. While the principal activity is the design and manufacture of automotive parts and systems, the group also produces household appliances such as fuel cells and other products related to the energy, lifestyle and wellness sectors.

Guided by the founder’s commitment to “quality first”, Aisin has developed a strong position as a global supplier of premium automotive parts and systems to vehicle manufacturers. In addition to Toyota, which has taken a 24% equity in the company, Aisin is a major supplier to the Volkswagen Group, BMW, Volvo, General Motors, PSA Group, Renault-Nissan, Mitsubishi, Honda, Suzuki and Changan Group.

Aisin Seiki group
Japan-based Aisin has been processing materials and manufacturing premium precision products for more than 70 years. Founded as an aircraft parts manufacturer, the company has now developed into a Fortune Global 500 company with more than 190 subsidiaries and affiliates around the world. The Aisin group is a strong top-10 supplier in the automotive OE and aftermarket industries, and recorded net sales of over 29 billion Euro in the 2016 financial year.

Drive, turn, stop…

The Aisin automotive product range is comprehensive, covering all the principal vehicle functions – driving, turning and braking – and includes drivetrain, clutch, brake, chassis, engine and cooling systems, in addition to vehicle body parts.

The group strives to anticipate customer needs and has invested heavily in the last few years to meet the changing requirements of the automobile industry. Using its expertise in diverse metals and processing technologies, Aisin is now producing lighter vehicle parts – including cast parts for the engine and related areas – helping car manufacturers meet lower fuel consumption and emission standards.

Strong R&D resources

For these new trends, Aisin is able to draw on its impressive worldwide research and development assets. Back in 1970 it was one of the first auto parts manufacturers to construct its own vehicle proving ground equipped with test tracks. Aisin now has three proving grounds worldwide with a variety of track surfaces.

In parallel, state-of-the-art indoor testing facilities enable Aisin to evaluate a wide range of vehicle performance areas including electronic devices, fuel economy exhaust emissions, high-temperature environments and vehicle stability control systems.

Going forward, Aisin aims to continue working with its subsidiaries and customers to anticipate future requirements and fulfil its mission to contribute to the creation of a better auto society and higher standard of living.

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