Michelin, Bridgestone to co-operate on carbon goals

Bridgestone Corporation and Michelin Group will deliver presentation regarding ‘material circularity’ and the ambition to increase recovered carbon black material in tyres. The joint presentation will take place at the Smithers Recovered Carbon Black Conference in Amsterdam on November 22, 2021.

Cover slide from Bridgestone and Michelin presentation

Currently, less than one percent of carbon black is recovered from scrap tyre casings, yet studies show the CO2 footprint of reusing the material can be 85% less than using virgin product.

“Increasing use of recovered carbon black in tyres is critical to achieving Bridgestone’s vision for sustainable mobility,” said Jake Rønsholt, vice president of strategy and transformation, Bridgestone Europe, Middle East, India and Africa. “Together with Michelin and other stakeholders, we can generate critical momentum on this important initiative and advance our efforts to reduce CO2 emissions and manufacture products from fully renewable and sustainable materials.”

READ: HALFORDS ACQUIRES UNIVERSAL TYRES FOR £15m

“For years discussions have been ongoing about the different constraints and hurdles that were preventing the rubber industry to adopt recycled and or recovered raw materials in significant quantities,” said Sander Vermeulen, vice president, end-of-life rubber products recycling business, Michelin.

Next year, the companies will release a white paper to outline the technical requirements, characteristics and proposed solutions to increase the utilisation of recovered carbon black in new tyres.

Published by Greg Whitaker

Editor of CAT Magazine and an experienced motoring journalist @GregWhitaker5

IAAF launching first summer conference in over 20 years

The conference will focus on addressing issues around skills, training and recruitment in the automotive aftermarket

Read More

Movers & Shakers: Duckhams hires new Europe sales chief

All the latest changes from across the sector, including new roles, promotions, and retirements

Read More

LKQ Euro Car Parts signs exclusivity deal with RAC

The four-year deal will see LKQ exclusively supply the rapidly expanding RAC Mobile Mechanics service

Read More

Worry over extreme costs of replacement LED lighting units

An Audi A8 unit currently costs as much as £2600. Can aftermarket bring down the costs?

Read More

Juratek awarded Premier Data Supplier status by TecDoc

The quality standard requires a company to meet 13 targets and have a minimum 99% degree of accuracy

Read More

Go to comments

Your email address will not be published. Required fields are marked *