THE PARTS ALLIANCE HOLDS VIRTUAL CONFERENCE

The Parts Alliance has held its annual conference, and for the first time it was held virtually, using special trade fair software.

Sales Director Mike Curry delivers a speech to the virtual audience

The conference, run on events platform vFairs, gave all staff  the chance to explore and interact with a virtual venue over the course of two ‘live’ days on 29 and 30 June. 

It contained two core elements: an auditorium featuring keynote speeches from Parts Alliance bosses and suppliers, and an exhibition area featuring ‘booths’ from  suppliers and company support teams.

READ: NEXUS ‘VIRTUAL DAYS’ EVENT ATTRACTS 1,000 VISITORS

Replicating the experience of a live event, attendees could explore the supplier and support services exhibition halls at their leisure, while keynote speeches were released at set times over the course of the two days.

Exhibition booths were virtually manned by representatives from the relevant supplier or support team, offering staff the chance to interact in real-time through Q&As, chat forums and private messaging. 

The Parts Alliance CFO Sally Dowling said: “The virtual conference proved to be a fantastic opportunity for us to increase the sense of community, shared understanding and engagement across our teams.

“Our experience during the pandemic forced us to adapt to new ways of working and staying connected, and this event was an excellent reflection of the success we’ve found in using innovative technological solutions to bring us closer together this last year-and-a-half.

“We approached this virtual conference with the same vigour, investment and commitment to quality that we would have done with an in-person event, which enabled us to deliver a fantastic online experience for our staff.”

The event was supported by 24 supplier partners, each of which hosted an exhibition booth and many of which delivered keynote speeches or videos released in the virtual auditorium. 

 

Published by Greg Whitaker

Editor of CAT Magazine and an experienced motoring journalist @GregWhitaker5

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